Federal Trademark
Certifiably Green Clean is a Federal Trademark on the primary registry. Our goal is primarily educational. We believe that the review of a product or service as a knowledgeable consumer is a very important service. Obviously, this seal cannot be used except by our permission, and that also protect those who legitimately use this seal.
Our standards are clear, but lets take the time to explain what we look for in a verified product or service.
- Basic promotional materials are clear and understood
- Green and sustainable claims are supported by proven sources
- There are no known environmental threats for the product or service
- The product provides a sustainable benefit
- There is no greenwashing evident in the product representations
- The company is legitimately committed to a Green and sustainable operation
Some of the newest words in the environmental ethos is "Credibility" and "Transparency," but how does a company accomplish this? In fact, self-generated values seem no different that other greenwashed promotions. How does the public tell the credibly of any product or service without questioning every purchase? Obviously, this is impossible, but the public can be well served by product reviews that have asked the important questions in advance.
Everyone should know that there is not 100% Green or sustainable product, but purposeful misrepresentations are far too common. The Certifiably Green Clean verification seeks to verify that the public can have confidence in the product representations are credible. Transparency comes from allowing a faithful review of the product. "
